Services
FTI vCMO supports your marketing staff with AI-assisted production, publishing across channels, and costs you can see.
Modules
Each module lists what it delivers and the results it is designed to support.
One voice across every channel
Market research, competitive analysis, messaging frameworks, and a brand voice guide so product, sales, and marketing tell the same story.
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Deliverables
Publish pages and posts on your schedule
Manage pages, blog posts, media, navigation, and templates in one place. AI drafts help you start faster, and your team approves what is published.
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Deliverables
Organic demand you can measure
Technical SEO audits, structured data, sitemaps, Core Web Vitals checks, and Search Console reviews so your content keeps earning search traffic.
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Schedule, approve, publish
Publish to LinkedIn and X from one calendar, with previews and an approval step. Facebook, Instagram, YouTube, and TikTok are coming soon.
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A repeatable process for earned media
Press narratives, outreach lists, coverage tracking, and an online newsroom for your announcements.
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Spend guided by results
Campaign structure, creative testing, and return-on-ad-spend reporting, connected to the same content and landing pages as your organic marketing.
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From form fill to pipeline
Connect HubSpot, Salesforce, or another CRM. Capture leads, score them, and hand them to sales with the context they need.
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Numbers leadership can trust
Unified dashboards, channel attribution, and executive briefings, with AI token usage shown next to your other marketing costs.
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Faster drafts, with your team in control
Use OpenRouter, OpenAI, and other providers with our platform keys or your own. AI drafts go through your approval process, and every request is metered against your token budget.
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Deliverables
Engagement
We review your channels, tools, content, and costs, and agree with you on the outcomes for the next 90 days.
We configure your website, integrations, roles, and brand voice, connect your CRM and analytics, and set your AI token budget.
Weekly production, a regular approval routine, a steady SEO and social schedule, and clear reports for your leadership team.
| Capability | FTI vCMO | Agency on retainer | Separate tools |
|---|---|---|---|
| Content and website | Included, with approvals | Billed by the hour | Spread across tools |
| AI drafting | Metered and approved | Unclear or not offered | Keys not tracked |
| Social media | Calendar and approvals | Usually included | Posted by hand |
| Cost visibility | Token usage and clear tiers | One fee, little detail | Many invoices |
| Several brands | Built in | Rare | Custom integrations |
We will show you which FTI vCMO modules can replace tools you already pay for, and which ones support the team you have.